Xiaohongshu · Melbourne
Local creators.
Melbourne campaigns.
We help Melbourne small businesses, independent shops and emerging brands connect with suitable Xiaohongshu creators. From content discussions and scheduling to reviews before publication, we coordinate the practical work of an early promotional campaign.
For openings, product launches and early brand promotion. Creators, availability, deliverables and fees are confirmed after discussing your brief.
- Local creator sourcing
- Content coordination
- Clear scheduling
- Review before publication
Service scope
From finding creators to reviewing content.
Choose the support your campaign needs. Creator numbers, content formats, review rounds and delivery dates are agreed in writing before work starts.
- 01
Creator sourcing & liaison
We consider your business, audience, preferred content style and budget when identifying Melbourne Xiaohongshu creators and discussing potential collaborations.
- Clarify campaign goals and audience fit
- Discuss creator fees, formats and deliverables
- Present available options for your consideration
First campaigns, openings, product launches
- 02
Content planning & scheduling
We organise the brief and coordinate communication, production preparation and publication dates between your business and the creators.
- Agree themes, product details and key information
- Coordinate visits, shoots and publication schedules
- Follow up on materials and approval milestones
Store visits, product features, brand stories
- 03
Script review & feedback
We review the agreed script or outline before production, checking brand messaging, factual information and offer details, then coordinate feedback.
- Check names, locations, prices and offer dates
- Review alignment with the agreed campaign brief
- Consolidate your feedback and discuss revisions
Campaigns needing an agreed content direction
- 04
Video review & publication follow-up
We review agreed video drafts and accompanying copy, coordinate revisions and final approval, and follow up on publication within the agreed scope.
- Check visuals, subtitles and copy against the brief
- Coordinate client approval and agreed review rounds
- Collect publication links and agreed reporting data
Campaigns needing coordinated review and delivery
How it works
A clear brief. An organised campaign.
- 1
Understand the brief
Discuss your business, goals, budget and timing, and assess the fit with available creators.
- 2
Agree the scope
Confirm the work, creator arrangements, fees, review rounds and milestones in writing.
- 3
Coordinate production
Manage script discussions, scheduling and video reviews, and consolidate feedback for revisions.
- 4
Follow up on publication
Coordinate the agreed publishing plan and gather links and reporting within the agreed scope.
Creator participation and dates are subject to confirmation. Your business confirms factual details and the final content before publication.
Working arrangements
Defined scope. Transparent fees.
Each campaign is discussed and quoted individually, with support matched to your current needs.
- 01
Costs explained separately
The proposal identifies our planning and coordination fee, creator fees and any additional filming, editing or advertising costs.
- 02
Deliverables agreed upfront
We confirm formats, quantities, review rounds, dates and arrangements for delays or cancellations. Additional work is agreed separately.
- 03
Content rights made clear
Reposting, re-editing and paid advertising use require agreed permissions. Commercial content must be appropriately disclosed and based on truthful information and experiences.
Practical questions
Before we begin.
Can we book only part of the service?
Yes. Creator sourcing, scheduling, script review and video review can be combined to suit the project. Responsibilities and deliverables are confirmed in the proposal.
Do you film and edit the videos?
This service focuses on liaison, planning, coordination and review. Filming and editing are handled by the agreed creator or production provider. Any additional production support is scoped and quoted separately.
Do you guarantee views or sales?
We do not promise a fixed number of views, followers or sales. We deliver the agreed planning and coordination work and gather available data to inform future decisions.
Can this be combined with a website project?
Yes. A campaign can work alongside a website, campaign page or booking and enquiry flow, subject to platform rules and business needs. Promotion can also be commissioned separately.
Campaign enquiries
Tell us what you are planning.
Share your business type, Melbourne location, campaign goal, approximate budget and preferred timing. We will discuss suitable support and prepare a proposal.